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And I suppose "page viewers" means the total number of pages viewed by all visitors?
Thanks!
Kontekst
XYZ Zone is a premium wireless online community that currently has over 220,000 monthly subscribers and currently enjoys a total of 10.7 million page viewers and 1.9 million unique visitors (end July 2009).
I like Ihsan's explanation, but are these terms used internationally? I would have thought that Marjorie and Patricia's term 'individual' would be more correct English usage.
Also, is the term 'hits' on a website used internationally? Then one might say it's the distinction between 'individual hits' (counting each person just once) and 'total hits'.
Can someone familiar with the correct international terms clear up these doubts for me?
The terms "page views" and "unique visitors" are used to measure how active a website is.
The number of page views shows how many times the pages in the website are loaded. That means, if you refresh the page 20 times, the "page views" increases by 20.
The number of unique visitors shows how many computers access the pages in the website within a particular time. Usually the time period is set to 24 hours (this can be set to any length of period), so even if a computer accesses the website multiple times within the 24 hours, the number of unique visitors only increases by 1.
In this case, the term "page viewers" is confusing, because it refers to the person viewing the page and not the number of page views the website receives.
Here's one website definition: "unique visitors are measured according to their unique IP addresses, which are like online fingerprints, and unique visitors are counted only once no matter how many times they visit the site." I would stress "unique IP address," because sometimes, especially in an office or a classroom environment that one IP address can mean many different people.